Offline data collection
Keep field teams productive where connectivity is weak or intermittent.
RetailFlow by Maverick Research
The operating system for research fieldwork.
Plan projects, assign teams, collect data offline, monitor quality in real time and move approved field intelligence into reporting from one connected platform.
Offline-firstGPS verifiedLive dashboardsRole-based access
Built for field operations
Designed around the realities of fieldwork across Africa.
RetailFlow combines practical mobile capture with the operational controls needed to run distributed research teams consistently.
GPS validation
Confirm where interviews and outlet visits were completed.
Photo capture
Collect visual evidence alongside structured survey responses.
Barcode scanning
Accelerate product identification and reduce manual entry.
Audio recording
Capture approved audio evidence where the study requires it.
Digital signatures
Support consent, acknowledgement and field verification workflows.
Automatic synchronisation
Upload completed records when connectivity becomes available.
Secure authentication
Control access by role, project, market and field team.
From planning to delivery
One workflow from setup to approved output.
Each operational stage remains visible, accountable and connected to the next.
Project setup
Configure markets, teams, quotas and operational rules.
Questionnaire
Prepare the instrument, validation logic and supporting media.
Assignment
Allocate work by geography, team, route or outlet universe.
Field collection
Capture interviews and visits online or offline.
Supervisor review
Inspect submissions and return exceptions for correction.
Quality control
Apply automated checks and documented human review.
Approval
Release clean, approved records into reporting workflows.
Delivery
Publish dashboards, exports and decision-ready outputs.
Quality assurance
Build quality control into the workflow—not after it.
RetailFlow helps operations teams identify exceptions early, document review decisions and maintain a clear record from capture through approval.
GPS and location consistency checks
Interview duration and speed checks
Duplicate and repeat-pattern detection
Photo and media verification
Questionnaire logic validation
Supervisor approval queues
Issue resolution and audit trails
Configurable quality rules
Flexible research operations
A shared foundation for different fieldwork models.
Configure workflows around the methodology, geography, quality rules and reporting needs of each project.
Retail Audit
Consumer Research
Mystery Shopping
Price Tracking
Store Census
Route-to-Market
Merchandising Audit
Customer Experience
Connected ecosystem
Field intelligence connected to the wider Maverick technology stack.
Mapela
Strengthens outlet and route-to-market intelligence.
MyMaverick AI
Supports conversational exploration of organised evidence.
MaverickDB
Publishes approved Retail Audit outputs securely.
RetailFlow
Fieldwork is difficult. Managing it should not be.
Bring planning, capture, supervision, quality assurance and reporting into one operational environment.